Forum - Wild Posting

Poster - Series

2026

Caserne, Montreal, QC
t: 514 952-1242
e: info@caserne.com
w: caserne.com

Design Studio: Caserne Creative Director: Ugo Varin Lachapelle, Léo Breton-Allaire Design Director: Sébastien Paradis Producer: Ophélie Fortin Project Manager: Andrée-Anne David Director of Photography: Jodi Heartz, Alex Blouin Videographer: Étienne Lacelle Designer: Marianne Isabelle Graphic Designer: Marie Chénier Designer: Micael L'Italien Graphic Designer: Marianne Isabelle, Angel Ivan Hernandez, Léa Rivard Typographer: Coppers & Brasses Graphic Designer: Sandrine Désilets Motion Graphics Artist: Charles Desmarais Music Composer: Julien Racine Account Manager: Lise Deville Photographer: Rode Wesley Rabel Production Designer: Annabelle Ducharme, Ceryl Benzekri

Alongside the social media campaign, the visual identity was deployed through wild posters in the city to build awareness and make the event tangible in urban space. The series includes three posters revealed sequentially: announcing FORUM, introducing the theme of identity, and presenting the speakers. Each design uses a clear hierarchy with four coloured rectangles, a bold main message, and detailed programming, framed by a large white border for strong urban visibility.