Craft - Motion/Animation - Single
Wunderman Thompson Canada, Toronto, ON
Chief Creative Officer: Ari Elkouby Associate Creative Director: Angeline White, Raj Gupta Motion Graphics Artist: Joacim Svedlund Client Service Director: Scott Miskie Account Director: Mike Davidson Project Coordinator: Shahana Zaib Producer: Jennifer Cotton Planner: Matt Ball, Barbara Jung Editor: John Collucci Technical Director: Tim Voet Developer: Kevin Tam Audio House: Pirate Radio Colourist: Studio Feather Studio: Arduinna Silva Studios Client: Royal Canadian Legion, Freeman D. Chute, Dion Edmonds, Jessica Kovar, Leah O'Neill, Nujma Bond
Winning Entry: wundermanthompson.com/work/immortal-poppy
To mark the 100th anniversary of the Remembrance Poppy in Canada we honoured the memory of all 118k fallen Canadian soldiers by encrypting their names on the blockchain in the form of 100 collectable NFT poppies. Symbolically priced at .1111 ETH (Nov. 11), each sale and resale of the NFTs benefit veterans and their families.