L'accent sur l'identité | The Focus on Identity

Entire Design Program

2025

Compagnie et Cie, Montreal, QC
t: 514-815-0740
e: info@compagnieetcie.com
w: compagnieetcie.com

Design Studio: Compagnie et cie Client: Agences des Agences de Communication Créative Animator: Charles Desmarais Client: Agences des Agences de Communication Créative (A2C)

The Agences des Agences de Communication Créative (A2C) commissioned Compagnie et cie to redesign Idéa competition's visual identity, including promotional campaign, trophy design, and event visuals. Historically, each edition featured a new ad campaign emphasizing theme over visual foundation. To increase recognition and strengthen credibility, we created a clearer, more distinctive and lasting identity ensuring consistency in future executions.