Mile End en fête 2025

Poster - Series

2026

Paprika, Montreal, QC
w: paprika.com

Design Studio: Paprika Client: SDC Laurier Ouest & AGAME Creative Director: Louis Gagnon Art Director: Daniel Robitaille Lead Designer: Daniel Robitaille Motion Designer: Luc Verreault Account Manager: Virginie Thiou

For its third edition, Mile-End en fête, a neighbourhood festival in the heart of Montreal, deploys a visual identity as vibrant and eclectic as the Mile-End neighbourhood itself. Bold colours, dynamic compositions, and expressive typography capture the energy of DJ sets, performances, and food offerings. Designed for the public space, the flexible graphic system combines abstract illustrations, strong colours, and clear typographic hierarchy.