Logo - Single
Creative Director: Francis Desrosiers Designers: Francis Desrosiers, Clara Auda Executive Producer: Lisa Arduini Client: Mo'Fat Management Account Manager: Amélie Madrid Client: Stephanie Moffatt
Mo'Fat Management is an artist and booking agency founded by Stephanie Moffatt. The brief was to create her brand while aiming to place her artists center stage—with her presence in the shadows backstage. The visual system and color palette was developed to convey her dynamic personality and professionalism while keeping the focus on her artists. The typography combines roundness and symmetry, the monogram allows for modularity allowing for clean and strong personalities to shine through.