Musée du Bas-Saint-Laurent 50 ans | 50 Years
Promotional Application - Series
2026
MamboMambo, Quebec City, QC
t: 866-626-2699
e: allo@mambomambo.ca
w: mambomambo.ca
The Musée du Bas-Saint-Laurent showcases the region's art, history, and heritage through exhibitions that bridge past and present. To mark its 50th anniversary, the campaign pays tribute to the museum's architectural identity. The raw wall textures, concrete grain, and geometric lines of the building became the foundation of the visual concept. Typography takes centre stage as the main design element, while a retro colour palette recalls the museum's founding era.
Design Studio: MamboMambo
Creative Director: Zorani Sanabria, Guillaume Beaulieu
Art Director: Tommy Hachez, Guillaume Beaulieu
Production Designer: Nancy Boivin
Client: Musée du Bas-Saint-Laurent

