Musée du Bas-Saint-Laurent 50 ans | 50 Years

Promotional Application - Series

2026

MamboMambo, Quebec City, QC
t: 866-626-2699
e: allo@mambomambo.ca
w: mambomambo.ca

Design Studio: MamboMambo Creative Director: Zorani Sanabria, Guillaume Beaulieu Art Director: Tommy Hachez, Guillaume Beaulieu Production Designer: Nancy Boivin Client: Musée du Bas-Saint-Laurent

The Musée du Bas-Saint-Laurent showcases the region's art, history, and heritage through exhibitions that bridge past and present. To mark its 50th anniversary, the campaign pays tribute to the museum's architectural identity. The raw wall textures, concrete grain, and geometric lines of the building became the foundation of the visual concept. Typography takes centre stage as the main design element, while a retro colour palette recalls the museum's founding era.