Printemps Du Mac

Poster - Series

2025

Baillat Studio, Montreal, QC
t: 514-889-1853
e: info@baillat.ca
w: baillatstudio.com

Client: Printemps Du Mac Creative Director: Jean-Sébastien Baillat Art Director: Olivia Chan Designer: Olivia Chan, Jean-Sébastien Baillat Project Manager: Samuel Gauvreau Des Aulniers

We were commissioned to create the Printemps du MAC (Montreal Museum of Fine Arts) new spring campaign under the name and theme ICONES, referring to the museum's flagship works and the glamour of the event. For this campaign, the Fondation du Musée d'art contemporain de Montréal invited us to revisit works from the MAC collection.