Un Week-end à l'Est - Bucarest | A Weekend in the East - Bucharest

Entire Design Program

2026

Paprika, Montreal, QC
w: paprika.com

The design program for the 2025 Festival Un Week-end à l'Est celebrates Bucharest and the cultural vitality of a city at the crossroads of East and West. Built around an expressive illustration of the Palace of the Parliament, it combines bold colours, dynamic typography, and rich compositions. Extending across all festival materials, this distinctive graphic language embodies the event's energy and diversity, standing out in the Parisian landscape, where the festival is set.

Design Studio: Paprika
Client: Festival Un Week-end à l'Est
Creative Director: Louis Gagnon, Daniel Robitaille
Art Director: Thomas Berthommier
Lead Designer: Thomas Berthommier
Illustrator: Saddo
Account Director: Véronique Thibault
Project Manager: Myriam Rouleau