Uncle Drew Activation
Packaging-Retail Applications - Single
Lauren Mealy (Central Station)
Winner: Central Station Associate Creative Director: Jeff Millar Project Director: Manny Machado Art Director: Rocco Pelle Production Manager: Samantha Cox Production Artist: Mike Zyhar Animator: Edo Cuallo Creative Director: Brad Monk Copywriter: Alex Davies Production Artist: Winfield Tsao
A far-out 1970’s rec room (with working barber shop!) was brought to life in House of Hoops to launch Kyrie Irving’s throwback Uncle Drew show.