Wild Folk Botanical Cocktails

Young Blood Packaging Design - Series

2022

Bamff Studio, Calgary, AB
w: bamff.ca

Young Blood: Andrea Engele Designer: Morgan Curley, Marc Rimmer, Andrea Engele Illustrator: Andrea Engele Client: Wild Folk

A free-spirited take on classic cocktails, Wild Folk is a non-alcoholic beverage company inspired by foraging, complex ingredients, and folklore. Bamff worked to express these qualities with an elegant storybook-inspired wordmark and typographical palette. Each beverage got its own custom illustration inspired by underdog classic tales – Jack & the Beanstalk and Tortoise and the Hare – referencing Wild Folk's take on the alcohol industry.