Dang You're in a Gang

Animation-Pro Bono/PSA/Charity - Series

2026

TBWA Canada, Edmonton, AB
w: tbwa.ca

Executive Creative Director: Eva Polis Senior Copywriter: Eva Polis Design Director: Adnan Huseinovic Copywriter: Paul Lemmerick Digital Design Lead: Hilary Zak Designer: Paul Porras Illustrator: Gimmick Studios Client: Alberta Law Enforcement Response Team

Say gangs to anyone and gang wars come to mind. Kids who are lured into joining don't realize gangs prey on their own. An animated and seemingly cool gang was portrayed to show how quickly things can go badly for the newbie.