The Best Ideas Rise to the Top
Animation-Promotional Social Media - Series
Ad Agency: Publicis Montréal Chief Creative Officer: Sann Sava Associate Creative Directors: Mélissa Charland, Joël Letarte Motion Graphics Artist: Frank Lamontagne Art Directors: Sandra Desjardins, Mylène Bénard Client: A2C (Association of Creative Communications Agencies) Studio Manager: Jennifer Appel Client: Concours Idéa, Dominique Villeneuve, Mireille Forest
After a year of lockdown, this campaign symbolizes the emergence of ideas and creativity in the face of the various obstacles that stood in our way. With all that has happened, those who managed to pull off great projects literally deserve a trophy. This campaign was created in collaboration with Québec illustrators of diverse styles to highlight the different contest phases.