The Garden Court
Corporate Illustration - Single
2019
Charly Cheung
t: +852 66992748
e: hellocharlycheung@gmail.com
w: charlycheung.com
Charly Cheung Senior Associate Creative: Jeremy To Senior Producer: Bettina Kwan Producer: Terry Kwan Ad Agency: Jack Morton Client: Pacific Place
I was commissioned to create an illustration to bring a sense of surrealism and a whimsical element into the mall’s brand refresh campaign. The illustration is combined with a mirrored installation, allowing people to walk around the piece for an immersive experience. Like a kaleidoscope, everything changes while people walk around the piece, such as where hidden animals and objects are found. It also changes from day to night.