Versa iPad Experience

Mobile Apps

2012

Critical Mass
t: 312-705-4190
e: awards@criticalmass.com
w: criticalmass.com

In the Versa iPad experience, we put potential buyers in the driver (and passenger) seats for a “first person” view of how Versa’s “Room For Anything” looks—and more importantly, how it feels. With legroom and headroom leading the narrative, and supported by facts and measurement, the experience allow users to explore the vehicle’s space using 360-degree panoramic images and functionality.

Creative Director: Steve Savic
Copy Director: Peter Von Sass
Planning Director: Chrissie Graboski
Technical Director: Russell Logozar
Interactive Agency: Critical Mass

Winning Website: nissanusa.com/all-new-versa-sedan/?intcmp=Versa_Sedan_Micro.Home.Versa_Sedan.Model.P2&intcmp=Versa_Spin.Model.Home.P2.Versa_Sedan.®ionalZipCode