CWMS

Brand Identity Design Program

2024

Bella Sanchez, Surrey, BC
e: hello@bellasanchez.ca
w: bellasanchez.ca

Program: Graphic Design for Marketing
School: Wilson School of Design at Kwantlen Polytechnic University

Winning Entry: bellasanchez.ca/cwms

CWMS's re-brand seeks to embody the adventurous essence of their mountain school. With a bold visual identity, the design beckons individuals to embrace outdoor excitement. The Seekers Series campaign complements this by offering practical tools, enriching the overall experience. Ultimately, the design aims to spark curiosity and empower adventurers to explore Canada's backcountry with confidence.