Kaleidoscope Theatre Festival

Entire Promotional Design Program

2025

Sara Vargas Nessi, Toronto, ON
e: sara.vargas.nessi@gmail.com
w: saravargasnessi.com

Program: Honours Bachelor of Brand Design
School: George Brown College

Instructor: Kristine Do

Winning Entry: saravargasnessi.com/kaleidoscope

Kaleidoscope Theatre Festival showcases contemporary plays from around the world in their original languages, inspiring Canadian audiences with new stories. The visual identity features a kaleidoscope-inspired look applied to floral images and typography. The chosen flowers reflect the play's country and symbolize the global tradition of gifting flowers to performers. The brand system and strategy come to life across all materials, including digital, print, and motion.