Operation Grind

Concept Development Program

2022

Estevan Ferrari, Hollie Nanes, Hamilton, ON
e: estevannf2509@gmail.com hollister2388@gmail.com
Program: Advertising and Marketing Communications Management
School: Mohawk College

Instructor: Jef Petrossi

Toy Machine wants to help girls show their ex they're better off without them. By buying the board online, they can also choose to customize it by having their ex's face on it as well as a single word to describe them. By allowing them to physically scratch their face off a customizable board, they can take all their anger out while also learning a new hobby.