Year: 2011
Category: Public Service/Charity (Non-Profit)
Title: @RANDOM

The Tourette Syndrome Foundation of Canada wanted to tell the true story of Tourette Syndrome (TS) in a way that mimics the disorder’s unpredictable nature. The result was the @Random documentary project. Many short films about TS were created and then randomly arranged on this website to make up larger documentaries. So everyone who visits sees a completely different collection of stories, making each viewing experience totally different and unique. Just like TS.

Email: helen.pak@saatchi.ca & brian.sheppard@saatchi.ca

Executive Creative Director: Helen Pak, Brian Sheppard Agency Producer: Matt Shipp Digital Creative Direction: Andrew Harris Design: Steven Lo Programming: Jonathan Coe Interactive Producer: Venicia Wood Production Company: Lunch Design & Development: Pixelpusher Producer: Lily Ann Lee Executive Producer: Amy Miranda Art Direction: Helen Pak Copywriting: Brian Sheppard Executive Creative Director: Channer Ad Agency: Saatchi & Saatchi Canada

Winning Website: www.saatchi.ca

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