Year: 2014
Category: Out-of-Home - Single
Title: Missing Kids Stamps

Raising awareness of the plight of missing and exploited children is goal the of the Missing Children’s Network. However, in a culture where only a few missing children’s cases ever make headlines, raising and maintaining awareness of their plights is a constant challenge. So to combat this challenge, we launched to raise awareness of missing children through customized Canada Post stamps as well as digital email signatures for those more tech-savvy users.

Voice: 416-927-9794

Company: Lowe Roche Advertising Creative Direction: Mark Mason, Jane Murray Associate Creative Director/Art Director: Gail Pak Copywriting: Jordan Gabriel Account Director: Amelie Gundy Director of Production: Beth Mackinnon Agency Producer: Shannon Farrell Associate Strategic Planner: Liam Brown Public Relations: Jonathan Daly

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