Crop Hair Boutique Logo
Logo/Wordmark/Brand Identity - Single
2010
Rethink Communications
t: (604) 685-8911
w: rethinkcanada.com
Ad Agency: Rethink Communications Client: Crop Hair Boutique Creative Direction: Ian Grais, Chris Staples Design: Lisa Nakamura Print Producer: Pat Busswood Illustration: Ashley Ross Account Manager: Patsy Gannon
To stand out from their competitors, Crop played off their name to create a logo that would speak to the craft of cutting hair. The wordmark uses a slightly quirky font to look like it's been cut out with a pair of scissors. These cut-outs reveal pen illustrations that look like different types of hair.