Virtual Photography

Photo Illustration - Series

2012

Saddington Baynes
t: 02078333032
e: laurence.collings@saddingtonbaynes.com
w: saddingtonbaynes.com

Creative Production Studio: Saddington Baynes Ad Agency: Periscope Art Producer: Tina Long Client: Thrivent Financial

Two "virtual photographs" created to depict financial metaphors.Virtual photography is the ultimate in image production, giving creatives complete freedom to design and visualise without compromise. Here, both the models were created and evolved in 3D before being photographed within a virtual studio with unrestricted lighting and shading options.The photographed images were then retouched and colour graded to evoke a comfortable, trusting reaction amongst Thrivent’s audience.

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