Unplug + Play

Announcements/Invitations/Cards/Kits - Single

2014

Leo Burnett, Toronto

Leo Burnett, Toronto Creative Direction: Judy John, Lisa Greenberg Copywriting: Rica Eckersley Art Direction: Chris Brown, Mary Soroka Designer: Chris Brown, Mary Soroka Technical Designer: Trong Nguyen Chief Creative Officer: Judy John Agency Producer: Kim Burchiel

During the holiday season, we wanted to encourage people to take a break from their devices and connect with the people they love. So we designed a special box that uses a phone to unlock a beautifully designed deck of playing cards. Then we simply asked people to ‘play’ and make memories with those who matter most.

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