Parking/Snowman

Public Service/Charity - Series

2011

lg2
t: 418 263-8901
e: info@lg2.com

Ad Agency: lg2 Creative Direction: Luc Du Sault Art Direction: Vincent Bernard, Simon Touzin Writer: Luc Du Sault Photography: Marc Couture Account manager: Mireille Côté, Catherine Darius, Alexandra Laverdière Media Planner: Alexandre Pascal Lamoureux Illustration: Marc Rivest, Simon Touzin Media: Touché! phd Announcer: Ministère de la Santé et des Services sociaux du Québec Client: Jocelyne Charest

Featuring the campaign slogan ‘You've got too much to lose’, the print campaign illustrates that gambling can take away everything that is important to you.