Charlie Bit My Finger

Branded Content - Series

2012

doug & serge inc.
t: 416 203 3470
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Chief Creative Officer: Doug Robinson Creative Direction: Ian Schwey Associate Creative Direction: Jason Buback Art Direction: Mike Jones Copywriting: Cameron Hudson Account Manager: Christopher Hirst, Tom Stephenson Director: Jeff Chan Production Company: Frank Content Executive Producer: Michael Schwartz Post Production: Stealing Time Editor: Paul Skinner Music/Sound: Eggplant Collective Director: Sammy Ray Welch Production Company: Sparks Production Executive Producer: Andy Crosbie Editor: Sammy Ray Welch Music/Sound: Fish Fry Director: Lewis Production Company: Suneeva Executive Producer: Geoff Cornish Post Production: Relish Editor: Alison Gordon Music/Sound: RMW Executive Producer: Ted Rosnick Composer: Brendan Canning Agency: doug & serge inc.

How do you convince people to attend the Worldwide Short Film Festival when free entertainment is streamed online 24/7? Demonstrate the difference between YouTube videos and short films: quality. We asked three directors to reimagine the most popular viral video of all time: Charlie Bit My Finger. And we ended up with three very different cinematic interpretations – each superbly crafted and definitive proof of our belief: anyone can upload, few can direct.