Award Program: Advertising
Year: 2012
Category: Experiential/Event - Single
Title: T Wrecked

To promote Science World's Extreme Dinosaur Exhibit we chopped a car in half, named it T-Wrecked and drove it around downtown Vancouver. On top of the car a sign reads: T-Rex chomped with 6000 lbs of force.

Voice: 604-685-8911
Website: www.rethinkcanada.com
Email: amelia@rethinkcanada.com

Creative Direction: Chris Staples, Ian Grais Art Direction: Nicolas Quintal Print Producer: Ninette Aves Photography: Chris Nielsen Studio Artist: Tom Pettapiece Broadcast Producer: Laura Rioux Production Company: Wave Mechanical, True Colours Editor: Chris Nielsen Engineer: True Colours, Wave Mechanical Printing Company: True Colours Special Effects: Wave Mechanical, True Colours Account Manager: Carrie Panio Client Supervisor: Suan Teo Ad Agency: Rethink Client: Science World Writer: Stephanie Bialik

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