Haunted Door

Mobile/Tablet

2017

BIMM
t: 416-960-2432
e: rrouleau@bimm.com
w: vimeo.com/199863623

Company: BIMM Chief Creative Officer: Roehl Sanchez VP Creative Director : Rene Rouleau Copywriter: Sarah Cody, Rene Rouleau Art Director: Noel Naguiat, Roehl Sanchez Illustrator: Roehl Sanchez Creative Services : Frank Gianforcaro Client Services : Mike Da Ponte Account Executive: Alia Kuksis VP Technology : Ralph Reefke Web Developer: Alex Tarapacky Director of PMO/Operations : Alex Tangi Sr Developer/QA: Sirene Habaili Sound : Earl Torno PR: Stephen Rouse Print Producer: Ashley Mainguy Proofreader : Aviva Guldis Jr Business Analyst: Areeba Mazhar

Winning Website: vimeo.com/199863623

Since WD-40 is the iconic go-to for silencing all things creaky, we used Halloween—the one night everyone wants a creaky door—as an opportunity to get WD-40 top of mind again. The WD-40 Haunted Door app is a motion-activated, sound-effects app that used your phone\'s accelerometer to trigger one of three creepy, creaky-door sounds every time the door opened to trick-or-treaters on the busiest night of the year for front doors.