Award Program: Interactive Media
Title: Eau de Pizza Hut
Pizza Hut Canada asked their Facebook fans to come up with a name for a yet-imaginary Pizza Hut scented perfume. After an overwhelming number of responses, it was clear that this Pizza Hut fragrance needed to become real. And so we made it. News of “Eau de Pizza Hut exploded, first across Twitter before being picked up on by the likes of Conan O’Brien, Jimmy Fallon, Jay Leno and Anderson Cooper.
Ad Agency: Grip Limited Creative Direction: Rich Pryce-Jones, David Chiavegato Art Direction: Julia Morra Copywriting: Trevor Gourley Account Director: Bryden McDonald
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The 2019 Photography and Illustration Awards Competition is now open! Submit your pieces before January 25 to save on your entry costs!