The Butterfly

Brochure/Catalogue - Single

2018

AKQA Tokyo
t: 604-254-4201; +81-3-5789-
e: sayhello@akqa.com
w: akqa.com

AKQA Tokyo Group Creative Director: Claudia Cristovao Account Manager: Catherine Steele Designer: Joao Oliveira Art Director: Mirelle Majas Copywriter: Selda Yurekten, Alan Van Weel Project Manager: Todd Osborne Printing Company: Metropolitan Fine Printers

Acrylic slip-case containing sculptured and embossed case bound cover and two P.U.R. bound French folded books. The Developer was marketing a completely unique property in downtown Vancouver and wanted to distinguish themselves in an extremely competitive environment. AKQA created a unique approach to tell the story. The left-hand book was illustrated mimicking the actual interior and exterior of the building. The right hand book was a combination of photographs and renderings.