Year: 2018
Category: Environmental/Signage - Campaign
Title: Wisconsin Alumni Park

Alumni Park is a new lakefront destination that honors and celebrates the many contributions of University of Wisconsin Alumni, inspiring future generations to live “The Wisconsin Idea.” The 1.3-acre park is illuminated at night and features Alumni Way, an interpretive “boardwalk” presenting a series of “Story Waves” that highlight quotes from distinguished Alumni. A variety of whimsical sculptures, art installations, quiet gathering spaces and gardens with native plantings are seamlessly integrated into the landscape design.


Ralph Appelbaum Associates Principal in Charge: Ralph Appelbaum Creative Director: Dennis Cohen Project Manager: Büke Kumyol Art Director: Rob Bolesta Content Developer: Miranda Smith Graphic Designer: Hannah Nathans Content Coordinator: Rachel Smith, Michael Abraham

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