Year: 2017
Category: Brochure/Catalogue - Single
Title: 2016 Season 2 Studio Collection Catalogue

For Summer, the objective was to create a catalogue for the Studio Collection that would showcase the modernistic and design-driven product that would position it within the Tier 2 accounts. It served simultaneously as a catalogue, a workbook for distributors and as a tool that sales teams could use to educate Herschel Supply’s potential distributors.The minimal colour palette, typography and design were influenced by the technical approaches used in the Studio Collection’s development.

Website: herschel.com

Herschel Supply Company Art Director: Kira Campbell Creative Director: Jamie Cormack Photographer: Stephen Wilde Editor: Frank Daniello

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