Year: 2017
Category: Brochure/Catalogue - Single
Title: 2016 Season 2 Kids Collection Catalogue

For the Summer 2016 Kids Collection, the objective was to create a catalogue that highlighted the vibrant seasonal offering and captured the playfulness of the seasonal prints and colors. The overarching concept was to embrace the freedom of sun-filled summer vacations spent playing and exploring in the backyard and beyond. This approach was thoughtfully integrated into each visual component, including the photography, typography, props and color selections.

Website: herschel.com

Herschel Supply Company Art Director: Jenny Shipper Photographer: Stephen Wilde Editor: Frank Daniello

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