ONE CLUB
Logo/Wordmark/Brand Identity - Series
2017
Design Army
w: designarmy.com
CEO: Jake Lefebure Chief Creative Officer: Pum Lefebure Art Director: Mariela Hsu
It’s difficult to distinguish the group One Club from their annual award competition, One Show. Such confusion hinders sponsorship development, member growth and involvement, so we developed their Brand Book in partnership with The Martin Agency to provide clarity. The nonprofit organization is more than an awards program. They’re devoted to elevating creative work through education, professional development and inclusion. Informative and straightforward, the pocket-sized book is a powerful tool.