De La Mer
Complete Design Program - Complete
2016
Gladstone Media Inc.
t: 416-246-0679
e: info@gladstonemedia.ca
w: gladstonemedia.ca
Gladstone Media Inc. Creative Director / Interior Designer: Jeremy Gladstone Art Direction: Katya Garipova Videography / Post Production: Edward McEvenue Interior Design: Sarah Townson Photography: Stephani Buchman, Doug Izon Videography: Jesse Anthony Graphic Designer: Arian Rahimian-Motlagh
For De La Mer, a neighbourhood fish market in Toronto with a large selection of organic and sustainable fresh fish and seafood, we set out to create a classic yet modern brand that would feel like an already established part of the community, while still conveying a current, streamlined sensibility. Custom vintage-style typography, hand-lettered cursive, etched wood, and eclectic found objects give the brand an organic, homegrown aesthetic that sets De La Mer apart.