Crazyweed

Logo/Wordmark/Brand Identity - Series

2017

Barun Fox
t: 403-702-8014
e: michael@barunfox.com
w: barunfox.com

Barun Fox Photographer: Ian Martin Gregory

The kicking horse was the perfect metaphor for Crazyweed — a fancy, not-so-fancy restaurant located in Canmore, Alberta. Outgoing, free spirited, and a symbol of Western heritage. The logo asks the viewer to create their own story by sparking a memory of horse imagery throughout time, whether it be from ancient Greece, China or the Wild West. The logo speaks directly to the creativity and worldly inspiration found in Crazyweed’s kitchen.