CMA 2015 Gala Awards Show Opening

Design Promotion Miscellaneous - Single

2016

loopmedia ltd.
t: 416-595-6496
e: jan@loopmedia.com
w: loopmedia.com

loopmedia ltd. Creative Direction / Animation: Craig Kirkham Producer: Noam Cohen Editor: Shiv Harrilal Art Direction: Mike Sipley Animation: Luis Campos Audio Production: Apollo Studios

We designed the video that opened the 2015 Canadian Marketing Association’s awards gala. This eye-catching spot imaginatively delivered a simple message – “celebrate the work that consumers can’t resist” – vividly presented by a hauntingly beautiful chiaroscuro world, a 3D environment where gravity has been suspended. Silhouettes of men and women float toward an irresistible force, a memorable reminder of the theme of the awards gala and A powerful visual reinforcement of the CMA brand.

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