Xoxolat Chocolate Bar Packaging

Food - Series

2016

Carter Hales Design Lab
t: 604-630-5566
e: studio@carterhales.com
w: carterhales.com

Carter Hales Design Lab Design Director: Sean Carter Illustration: Andrew Schick, Miles Chic Account Manager: Stuart Freer Production Artist: Joan Hunter Production Manager: Natalie Freer

XOXOLAT required a packaging redesign to compete with more established brands at a lower cost of packaging that could be produced in small quantities. We created two different master wraps for the two types of bars produced: single origin (grey) and unique flavour combinations (fluorescent red) and illustrated each flavour of chocolate on a digitally printed bellyband.