MICA MADE

Motion - Single

2017

Design Army
t: 202-797-1018
w: designarmy.com

CEO: Jake Lefebure Chief Creative Officer: Pum Lefebure Art Director: Mariela Hsu Designer: Lillian Ling

For students and families alike, there’s a stigma surrounding the idea of art school. But MICA has been granting degrees in art while constantly reimagining itself and its curriculum since 1826. We developed a 60 second video, raising awareness and highlighting the many impacts alumni have made in almost every industry. In fast-paced, brightly colored style the piece showcases and encourages the next generation of artists, thinkers and doers.

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