Category: Online Video - Single
A man and woman profess each other's love and make allusions to sweating in this homage to perfume advertising touting the world's first internal fragrance. It is revealed that it is, in fact, a teaser for a line of Lululemon clothing featuring anti-stink technology in the fabric.
Copywriting: David Chiavegato Art Direction: Rich Pryce-Jones Production Company: Avion Films
Winning Website: awards.griplimited.com/lululemon_video.html
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The 2018 Applied Arts Awards call for entry is now open!