Year: 2016
Category: Self-Promotion
Title: McMillan Interns Game

Our novel way of thanking a trio of interns at our agency turned into an effective promotional piece and recruitment tool after various industry media outlets heard about it. In the arcade-style game, pixelated versions of the interns interact with co-workers in an effort to gather ideas for a client presentation. “Our aim was to reflect some of the quirky nature of the culture at McMillan,” says Jared Young, the creative director on the project.

Voice: 613-789-1234
Website: www.mcmillan.com
Email: mpatenaude@mcmillan.com

Company: McMillan Art Direction: Michael Zavacky Creative Direction: Jared Young Development: Scott Thompson Copywriting: Craig Lobban Production Artist: Michelle Lee Project Manager: Kimberley Day

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