A Global Website for the People Era
Business-to-Business - Single
2008
Arc Worldwide, Toronto - A Leo Burnett Company
t: 416-925-5997
e: rebecca.adams@leoburnett.ca
w: leoburnett.ca
Illustration: Dan Turner Programming: Dan Wrightsell, Simon Chan, Kelsey Mott, George Silagadze, Mike Nowak, Dan Purdy, Jamie Macdonald, Ricardo Cabello Copywriting: Len Preskow, Greg Shortall Design: Ross Butcher, Peter Gomes Art Direction: Ross Butcher, Peter Gomes Creative Direction: Judy John, Peter Gomes, Shirley Ward-Taggart Executive Creative Direction: Mark Tutssel Ad Agency: Arc Worldwide, Toronto
Winning Website: leoburnett.com
Burnett's Big Black Pencil Goes Global The new leoburnett.com showcases Leo Burnett's global network and people-focused philosophy in a uniquely compelling way. Built on a Flash 9, Papervision, 3-D platform, the site delivers a fluid and addictive, multidimensional experience. Through the creative integration of video and animation, users interact with the company's storied history, iconography, approach, people and outstanding work from around the world.