Category: Consumer Products - Single
Title: Fit Is Go
Metro fierce? Tokyo tech? These were some of the descriptions of the Fit in our brief. Our goal was to tell a fuel efficiency story while reinforcing all the personality of the Fit. With varied art direction, broken English, a barrage of games and interactions, we think the Fit is Go, indeed.
Interactive Agency: Grip Limited
Winning Website: www.FitIsGo.ca
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