St-Tite, Coeurs et Ames
Complete Book Photography - Complete
2016
Blue Hive Canada
Blue Hive Client: Ford Creative Direction: Martin Dessureaux Copywriting: Martin Barry Art Direction: Alexandra-Julie Poirier Photography: Luc Robitaille Executive Creative Direction: Serge Pennings Project Coordination: Justine Héroux Project Manager: Mathieu Gagné Project Direction: Marie-Claude Turgeon Print Producer: Mario Pariselli Producer: Véronique Prud’homme Assistant Photographer: Pénélope Robitaille Photography Producer: Linda St-Cyr
For 22 years, Quebec Ford dealers have been proud partners of the St-Tite Western Festival – a rodeo that draws thousands of visitors to the tiny rural town of St-Tite. To celebrate what makes the festival so unique – the people of the town itself – we captured a series of striking and intimate portraits. The resulting images were presented at an exclusive exhibition during the festival and in a limited edition book.