BC Dairy: Belly

Consumer Magazine Advertising - Single

2005

DDB Canada Vancouver
t: 604-687-7911
e: jane.scallon@ddbcanada.com
w: ddbcanada.com

Creative Direction: Alan Russell Art Direction: Dean Lee Copywriting: James Lee Illustration: ScreenScene Illustration: Zanita Films Print Producer: Gayle Robson Client: BC Dairy Foundation Ad Agency: DDB Canada, Vancouver

This campaign was part of an effort to engage teens by combining a health-oriented benefit with terrifying bloodthirsty reptiles.