Girl Guides "Carlucci"

Trade Magazine Advertising - Single

2007

john st
t: 416-348-0048
e: eolavesen@johnst.com

Creative Direction: Stephen Jurisic, Angus Tucker Art Direction: Sonny Bulbulia, Dani Maisels Copywriting: Matt Prokaziuk, Erin Spano Illustration: Marcos Chin Photography: Geoff Barrenger Client: Girl Guides Of Canada Ad Agency: John St Advertising

Highlight of the campaign? The night Peter Mansbridge looked millions of Canadians in the eye and said “And now, our next story, Girl Guides of Canada uses sex to sell a Canadian institution.” Sweet Jesus.