Science World: Earth Spinning/GumCat Pee

Public Service/Charity Advertising - Series

2005

Rethink
t: 604-685-8911
e: victorialewis@rethinkadvertisiing.com

Creative Direction: Ian Grais Creative Direction: Chris Staples Art Direction: Hylton Mann Art Direction: Rob Sweetman Copywriting: Bob Simpson Copywriting: Rob Tarry Photography: Alastair Bird Illustration: Rob Sweetman Print Producer: Pat Busswood Client: Science World Ad Agency: Rethink

It's impossible to microwave an ant. Tigers have striped skin, not just striped fur. A rat can last without water longer than a camel. If you tore this page out you couldn’t fold it more than seven times. And, in the time it took you to read this, you lost 15,000 skin cells. Thanks Science World, you made us nerds.