Generation XL

Editorial Book Cover/Jacket - Single

2007

Red Canoe
t: 423-965-2223
e: studio@redcanoe.com
w: redcanoe.com

Design: Caroline Kavanagh Art Direction: Belinda Bass, Deb Koch, Thomas Nelson Publishing Photography: Sean Justice, Taxi Getty Images Authors: Dr Ben Lerner, Dr Joseph Mercola Client: Thomas Nelson Publishing Design Studio: Red Canoe

General non-fiction title targeting parents. |Create a cover addressing issues such as child obesity, while not creating a book that might upset/embarrass a child if her/his parents had it. The design element–Nutrition Facts”– mimics ingredients as would be shown on food packaging, while providing real estate for book blurbs.|