Old Electronics
Advertising Illustration - Series
2012
Juniper Park
e: alan.madill@juniperpark.com
w: juniperpark.com
Ad Agency: Juniper Park Executive Creative Direction: Alan Madill, Terry Drummond, Barry Quinn Creative Direction: Andy Linardatos, Hylton Mann Art Direction: David Glen Writer: Jonathan Careless Illustration: Jing Wei Print Producer : Sandra Bishop
Ontario Electronic Stewardship is a not-for-profit governmental organization tasked with getting people to recycle their old electronics. Their goal was to collect 43,000 tons of old electronics during the year.A simple awareness campaign to point out the sheer silliness of holding on to things you’ll never use again. Each ad was paid off with a straightforward call to action explaining how easy it is to dispose of old electronics safely and properly.