TELUS Embrace Certainty Online Campaign

Online Campaign - Single

2009

Engine Digital
t: 604.684.3330
e: richard@enginedigital.com
w: enginedigital.com

Account Manager: James Richardson Creative Direction: Richard Gallagher Art Direction: Dave Smith Copywriting: Mark Sissons Design: Gary Chow, David Look, Yves Saint-Lary Flash Development: Philip Andrews Developer: Adrian Unger, Dane Wu Post Production Company: JMB Post Agency: Engine Digital

Winning Website: enginedigital.com/#/work/campaigns

The campaign goal: Convince young mothers that a TELUS Bundle will simplify their life. With a message that underscored the calming simplicity of the TELUS Bundle, Engine Digital provided a selection of rich media and IAB banners that teased the user with movement without using the gob-smacking motion that some creative employs to gain attention.