Blue Cross1/Blue Cross2

Advertising Photography - Single/Series

2005

Martin Girard
t: 514-849-0451
e: martin@shootstudio.ca
w: shootstudio.ca

Photographer: Martin Girard Company: Shoot Studio Art Director: Étienne Bessette Art Director: Stéphane Gaulin Writer: Linda Dowe Ad Agency: Marketel Print Producers: Jill Edmonds Print Producers: Kim Giroux Client: Blue Cross

Blue Cross – Accidents Happen A lighthearted way to approach a serious topic. Campaign uses a humorously exaggerated visual of a potential accident to remind people that they should never leave the country without travel insurance. No accident happened during the photo sessions!