Nike Books

Promotional Materials Printing - Single

2002

Metropolitan Fine Printers
t: 604-254-4201

Printing: Metropolitan Fine Printers Inc. Design Studio: Push, Inc. Design: C. J. DeWaal Creative Direction: Paul Tew Producer: Jeff Thornburgh Client: Nike Inc.

This set of books reflect the four elements of nature: Air, earth, fire and water through use of innovative methods and non-traditional source materials. Custom made velour wallpaper, maple veneer, Plexiglas and Lenticular imagery enhance the seamless 10 micron Saccato (TM) printing with "off the wall" tip-ins. Each book block is complimented with a mix of different endsheets from hand made art papers to unique vellums and silver mylars. Keeping all the single sheet elements glued together was only possible by using brand new PUR binding. The text pages were printed on our 41" MAN Roland 700 * colour with advanced CCI CIP4.